All work
Rainmaker Launch Monitor
Product management for Blue Tees' first launch monitor, a Doppler radar device tracking 20+ ball and club metrics. Owned the requirements, ran the competitive analysis, commissioned an independent accuracy study, and shipped firmware through the product's first year.
20+
Ball and club metrics tracked
1,000s
Shots benchmarked against a reference system
Highest
Revenue month in company history at release
The problem
Affordable launch monitors gave up either the accuracy golfers would rely on or the software around the hardware. A connected experience meant jumping several price tiers.
What I did
- Owned the requirements. Defined the 20+ ball and club metrics the device had to measure and how it connects to the rest of the Blue Tees ecosystem.
- Ran the competitive analysis to place the feature set and price against the category’s established players.
- Commissioned an independent accuracy study. Thousands of shots from professional and amateur golfers, each measured simultaneously by Rainmaker and by a camera-based reference system of the $10,000-plus class.
- Designed that study to be defensible. Same shots, same moment, both skill groups, run externally rather than in-house. A device can hold up at tour swing speeds and fail at amateur ones, so a claim proven on one group proves nothing about the other.
- Owned the firmware roadmap after launch, prioritising spin tracking alongside battery and display fixes.
Results
- Ball speed and club speed tracked the reference device closely. Carry distance and shot direction showed strong agreement.
- Every accuracy claim in marketing traces back to the study, which was re-run against the shipped product rather than treated as a one-off.
- The release, with the Launch app, drove the highest revenue month in company history.
Now
Running user experience discovery for Rainmaker Pro, a camera-based device for the home simulator market.